Garden Center Program for Icgs

Caring for plants can be overwhelming to gardeners of all levels. PlantTAGG^® connects garden center retailers and consumers to drive engagement, loyalty, and incremental business – with personalized plant care in store, on-line and at home.

Personalized Engagement Drives Loyalty, Store Visits & Incremental Purchases.

Purchasing a plant is the beginning and easiest part of the gardening journey. The hard part is making sure it doesn’t die.
Regardless of where a plant is purchased, your garden center is a trusted advisor for all the plants a home gardener cares for throughout the year, leading to loyalty and gardener confidence.
Using PlantTAGG’s proprietary Thrive Scorecard^® provides in-store engagement, helping shoppers make better plant and product purchasing decisions based on their existing plants and climate.
Today’s retail shopping journey remains largely anonymous with limited ability to engage with shoppers post-visit. PlantTAGG helps IGCs build personal relationships with gardeners through branded relevant care guidance that drives high engagement rates.

In-Store, PlantTAGG Is Your Knowledgeable, Always-Available, Friendly Associate

PlantTAGG’s comprehensive library of thousands of plant profiles comprised of information licensed from leading horticulture institutions and supplemented and curated by certified Master Gardeners will take the shopping experience at your garden center to another level.

Using PlantTAGG in your garden center helps shoppers make better gardening decisions and even select well-suited companion plants.
PlantTAGG signs throughout your store allow shoppers to self-serve plant knowledge and determine the best plants for their exact yard and climate.
Encourage all your store associates to use PlantTAGG to help shoppers select plants. Associates of all levels become better equipped to assist shoppers.

Watch Our In-Store Engagement Video

At Home You Are A 'Trusted Advisor' 24 x 7

At home, the PlantTAGG mobile app delivers real-time hyper-local plant-specific care for every plant in a gardener’s yard – perennials, annuals, shrubs, trees and even houseplants! We will even help diagnose plant problems and recommend companion plants. Our expert care guidance is driven by patented and proven data science and cutting-edge AI.

Watch Our GC ‘At Home’ Video

AI-Enable Your Website Experience

Our ‘Plant Search & Ask-an-Expert’ website widget offers your site visitors the rich ability to research and choose plants that work for their exact location, micro-climates and purpose. The widget also includes powerful AI-driven plant health analysis, diagnosis and remediation to uploaded pictures of 80 possible plant problems. The expert response is specific to the selected plant, precise location, planting conditions and time of year. It also includes our patented Thrive Scorecard® and Companion Plants tools to help your site visitors achieve higher levels of gardening success!

Watch Our Website Widget Overview Video

Promote ‘Suggested Products’ For Your Selected Plants

Easily add suggested products such as soil and mulch, plant-specific nutrients, pest management and other hardlines to ‘All’ plants, plant categories or individual plants. These suggested products will be presented when store shoppers using PlantTAGG view a plant profile. Products can even be linked to an on-line store.

Comprehensive Analytics, Reporting & Self-Services Engagement Tools

PlantTAGG’s secure partner portal provides real-time insights on usage, geographic customer density around store locations and self-service features to tailor the user experience and drive engagement.

Total Activations and Yards affiliated with your brand
Plant Leaderboard – All plants in Yards by your affiliated customers ranked by popularity
Performance – Trended usage totals of activations and engagement by your affiliated customers in-store and at home.
‘My Plants’ – Select those plants you sell to tailor the plant search experience and results
‘Companion Products’ – Setup and associate companion products like soil/mulch, fertilizer, pest and hardline products to specific plants or plant categories to drive upsell opportunities.

Engage With Your Affiliated PlantTAGG Gardeners

Using PlantTAGG’s outbound marketing system you can send customized messages, offers, deals, and even redeemable discounts via text.

Easily create custom content, messages, clickable links, and offers with redemption mechanics such as scannable barcodes which drive store traffic and increase sales.
Messages can be scheduled or sent immediately to all PlantTAGG users affiliated with your brand via text message.
Measure performance – see engagement rates from within your Partner Portal.