Caring for plants can be overwhelming to gardeners of all levels. PlantTAGG® connects garden center retailers and consumers to drive engagement, loyalty, and incremental business - with personalized plant care in store and at home.
Personalized Engagement Drives Loyalty, Store Visits & Incremental Purchases.
Purchasing a plant is the beginning and easiest part of the gardening journey. The hard part is making sure it doesn’t die.
Regardless of where a plant is purchased, your garden center is a trusted advisor for all the plants a home gardener cares for throughout the year, leading to loyalty and gardener confidence.
Using PlantTAGG’s proprietary Thrive Scorecard™ provides in-store engagement, helping shoppers make better plant and product purchasing decisions based on their existing plants and climate.
Today’s retail shopping journey remains largely anonymous with limited ability to engage with shoppers post-visit. PlantTAGG helps IGCs build personal relationships with gardeners through branded relevant care guidance that drives high engagement rates.
PlantTAGG is your new Master Gardener store associate.
PlantTAGG’s comprehensive library of thousands of plant profiles comprised of information licensed from leading horticulture institutions and supplemented and curated by certified Master Gardeners will take the shopping experience at your garden center to another level.
Using PlantTAGG in your garden center helps shoppers make better gardening decisions and even select well-suited companion plants.
PlantTAGG signs throughout your store allow shoppers to self-serve plant knowledge and determine the best plants for their exact yard and climate.
Encourage all your store associates to use PlantTAGG to help shoppers select plants. Associates of all levels become better equipped to assist shoppers.
Know Your Customers (KYC):
PlantTAGG’s secure partner portal shows you where your PlantTAGG gardeners live in relation to your store locations.
Total Yards affiliated with your brand
Plant Leaderboard – All plants in Yards by your affiliates
Performance – Usage totals of activations and engagement by your affiliates in-store and at home.
Engage With Your Affiliated PlantTAGG Gardeners:
Using PlantTAGG’s outbound marketing system you can send customized messages, offers, deals, and even redeemable discounts via text.
Easily create custom content, messages, clickable links, and offers with redemption mechanics such as scannable barcodes which drive store traffic and increase sales.
Messages can be scheduled or sent immediately to all PlantTAGG users affiliated with your brand via text message.
Measure performance – see engagement rates from within your Partner Portal.
Garden Center Program Details
Customized Mobile Banner
4 all-weather metal PlantTAGG signs per location
Brand and location exclusive geo-fence around your store(s)
Customized QR & SMS Code
Outbound marketing (1 message per month)
Secure Partner Portal access with real-time performance analytics